A master at reinventing himself, the moment Chandler Scott dove into residential real estate changed the course of our family forever.
Gramps lived and breathed what business professionals currently call “hustle”. This is how he worked his way from a grocery store clerk into sales management for Pepsi Cola to opening the first Wendy’s hamburger shop in his California. What we call grit he’d call perseverance.
That’s what kept him alive during cold days and nights living on the Aleutian Islands while serving during World War II. Perseverance kept him alive when tuberculosis left him with one viable lung. It’s what allowed him to press into life when their mountain home burned down and what it took to build a sailboat from scratch and set sail with my mom among navy vessels in San Diego, California.
My dad wasn’t far behind….
As a newlywed, my dad, John Walton, studied architecture at Cal Poly, San Louis Obispo. He left before he finished with the program and decided to go into construction management. Later he joined his father-in-law managing Wendy’s and later opened a sandwich shop of his own.
Small Business Owner Fails
The sandwich shop, “John Boys” was a success. My dad had a full route, a collection of accounts at gas stations and such to deliver sandwiches but like most small business owners, the business owned my dad.
Before I was born, my parents took my three older brothers to a lake for a “vacation”. As he paused, the world calmed and perspective washed over my dad. When they returned, he began taking real estate classes in the evenings. Soon after earning his license my dad sold John Boys and committed fully to residential real estate. Like Gramps, he fell in love and never left the industry.
Ethics, Integrity and Grit
Gramps and dad crushed it in residential real estate. They attributed their success to looking out for their clients’ needs above their commissions. Simply choosing to do right, to live by a code of ethics that goes sideways with many salespeople set them apart (I’ll add that they were both incredible people to be around).
Third Generation Realtor
Growing up I contemplated being a lawyer, airforce pilot, teacher, high powered businesswoman, actress, writer….basically, I saw the potential in every industry but Providence impressed upon me to be a teacher, which followed my mom’s career path. As an overachiever, I graduated early and began my teaching career at the young age of twenty-two. Six years into teaching kids to read in the public school classroom I wondered, “What could I do with life if I wasn’t afraid?”
Facing Fear Head On
Fear keeps most from reaching their greatest potential and I determined to face mine head-on. Real estate always interested me…as a quirky sixth grader I preferred an issue of Architectural Digest in my hands over Seventeen or Cosmo.
Why not rick it all to go into real estate? What’s the worst that can happen?
A single woman with a mortgage payment and no savings I jumped head-first and committed fully to finding homeowners to serve. Made sense right? After all, that’s what gen 1 and gen 2 did…and it turned out abundantly well. I’d never held a $10,000 check made out to me before…and I’d never been so stressed in all my life.
First-grade classrooms are vanilla and the levels of corruption and unethical behavior in residential real estate made me dizzy. Thanks to my upbringing, I truly believed the best of people, after all, that was the family value and expectation. After experiencing success I returned to the public school classroom.
The real estate torch is passed down to the son-in-law and after we welcomed our son into the world my husband unexpectedly said he wanted to go into real estate. It’s an unforgettable moment. If you press me a bit, I’ll tell the full wild story of an outdoor company enthusiast and employee to adventurous real estate entrepreneur.
Great Economic Recession of 2008
Technological advances allowed Steve Holly to take his real estate courses online. He quickly finished his classes and we risked everything for him to begin his residential real estate career. Like his father-in-law, Steve hung his license at a Coldwell Banker office. Did I mention this took place in 2008? Obviously, I’ve come from and married stalk that understands how to thrive when life gets colorful.
Steve Holly built a thriving business in residential real estate allowing me to homeschool our kids and manage our rentals.
Commercial Real Estate
What Gramps and my dad couldn’t predict is our turn from residential to commercial real estate. My dad always said, “That’s an entirely different world” when we’d talk with commercial brokers.
He spoke truthfully. There’s only so far to go with single-family investments before it doesn’t make sense. The responsibility and liability of one roof with many dwellings beneath it vs. one roof and one tenant made far more sense to Steve and I. We began to research, learn and ultimately invest in apartment complexes.
We shifted real estate niches, mindset and investment strategy but never let go of our family roots. Gramps and dad ingrained in Steve and me the fact that our needs would always be met by taking care of our clients needs first and fully. Rather than serve clients every few years when they transition their housing, we now serve and regularly interact with investors better known around the Holly home as our extended real estate family.
Join the Family
Gramps and dad didn’t reserve their high-level knowledge and expertise to themselves. They mentored many agents through their decades in real estate. Three Keys Investments continues the family legacy and welcomes you to join us. Broaden your portfolio through conservative investments, expand your mindset and grow your family.
We’d love to connect with you! Please schedule a call with us here!
Julie Holly grew up riding the waves of real estate. Yes, family gatherings did involve industry conversations. She began her career as a public school teacher at the age of 22 and left the security of that occupation for residential real estate four years later. She managed the family’s residential rentals with zero delinquency and damage which she attributes to prayer and the power of good relationships with tenants. Over the past twenty years Julie has fused her two passions together. Her upbeat nature, love of learning, teaching and connecting others lend themselves well to her role as Three Keys’ capital raiser and director of investor relations.